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Thursday, October 3, 2024

The ROI in Human Equity by John Sankitts Jr. 10/3/2024

The ROI of Investing in Employees: Why Human Equity Is Your Firm's Greatest Asset.

Let’s begin with a fact:
Every employee directly contributes to a Firm’s bottom line—if the right environment is cultivated. Yes, there’s a formal equation to calculate ROI per employee using a Firm’s net income, but for the non-HR crowd, a simplified view is this: If labor is half of your total operating costs, and your Firm is profitable, then your employee ROI could be 100%—meaning your team is returning double what they cost. However, this ROI can become diluted due to several factors:
  • Industry-specific constraints
  • Toxic company culture
  • Poor leadership
  • Lack of engagement or feedback loops
  • And let’s not forget how misleading averages can be when you don't consider things like fluctuating sales or competitive market forces (hello, Porter's Five Forces).
Human Equity = Competitive Edge
In today’s digital and hyper-connected job market, Firms with a strong and engaged human equity pool have a sustainable competitive edge. On the flip side, Firms with:
  • High turnover
  • Poor employee retention
  • Negative online reputations
...are struggling to stay competitive, meet production goals, and attract top talent. Why Great Talent Isn’t Coming (or Staying) Companies that fail to retain or attract high-performing employees often overlook key drivers of engagement: 🚫 Common Pain Points That Repel Talent:
  • Lack of employee belonging or self-worth
  • Poor engagement and communication
  • No feedback loops (input/output)
  • Siloed departments
  • Toxic workplace environments
  • Weak job design
  • Inadequate compensation & benefits
  • Poor onboarding/orientation
  • Lack of mentorship and career progression
  • No recognition or incentive systems
  • Minimal HR support or ineffective policies
  • Poor work-life balance
  • No 30/60/90 day check-ins
If your Firm can't offer a competitive compensation package, you're already at a disadvantage in attracting top-tier candidates. πŸ“ˆ How Investing in Employees Pays Off
  • When employees feel:
  • Heard πŸ‘‚
  • Seen πŸ‘️
  • Valued πŸ’‘
..they give more, stay longer, and contribute proactively to the Firm’s success.
A few small but impactful ways to show you care:
  • πŸ’ͺ Offer gym memberships
  • 🧠 Fund professional development
  • 🌱 Encourage side projects or volunteer time
  • πŸŽ“ Support education (tuition assistance, certifications)
πŸ” Today’s Job Market: Employees Have the Leverage
Candidates are smarter and more research-savvy than ever. Before accepting an offer, they check:
  • Company reviews (Glassdoor, Indeed, Comparably, Vault, etc.)
  • Compensation reports
  • Company culture and leadership reviews
  • SEC filings (10-Ks) for financial health
  • Online presence and employer branding
  • Merger & acquisition strategies
  • Letters to shareholders for strategic direction
This level of transparency is like having insider trading information—but for job seekers. 🧩 What Today’s Candidates Are Asking:
  • Does this Firm value its people?
  • Is there opportunity for growth?
  • Will I be developed professionally?
  • Is leadership ethical and transparent?
  • Will I be compensated fairly?
If the answers are unclear, they're not applying. πŸ—️ It All Starts With HR Strategy
Your HR department is not a cost center.
It is a revenue-generating, ROI-maximizing, people-powered engine. Companies that view HR as a strategic partner aligned with business goals see:
  • Lower turnover
  • Higher productivity
  • Stronger employer branding
  • Greater competitive advantage
πŸ“Œ Conclusion: Employees = Your Most Valuable Asset
Treat your people like premium assets.
Investing in human equity is just as important as investing in real estate, technology, or stock portfolios. Ask yourself:
  • How does our investment in employees increase retention?
  • How does it attract stellar talent?
  • How does it elevate our bottom line?
If your Firm can answer these clearly and take action—you're on the path to maximizing ROI through people.
The future belongs to Firms that value human capital.

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